MEDIA BUYING

​We leverage big data to build highly responsive, efficient
​media campaigns for big-ticket items and niche products.

maximize your audience

Reach Your Target Audience ​

​Media Buying

Our media planners determine the media mix and messaging that will drive the greatest response from television and radio to digital and out-of-home.

Content ​Production

Our creative department can work with your existing creative partners to produce additional content. We love working with other creatives!

Media Planning

Our media buyers put every dollar in your media budget to work to help you reach your goals with maximum efficiency, minimum ad waste, at the lowest ad rates possible.

Measured Results

Our customized reporting dashboards provide real-time analytics to help you understand the impact of your media across all channels from a single view.

Creative Development

Our in-house creative team will bring your most valuable messaging to life with straightforward pricing based on a percentage of media.

Audience Targeting

We build audience-based media campaigns that seamlessly engage your most relevant audiences omni-channel.

Our Media Buying Services

Billboards

Billboards are an effective way to target specific areas or routes where your target audience travels. Our billboard services include traditional static and digital billboards that can be strategically placed to maximize visibility and engagement.

Radio Advertising

Radio advertising is a powerful medium to reach audiences on the go. Our radio advertising services include live and pre-recorded ads that can be played during peak listening hours to reach your target audience.

TV Advertising

TV advertising is a great way to reach a wide and diverse audience with visually appealing ads. Our TV advertising services include both local and national TV spots that can be targeted to specific demographics and regions. 

Posters

Posters are another popular form of advertising that can be seen on walls, street poles, and other public locations. They are an excellent way to target a specific audience in a specific area, and they offer excellent visibility to potential customers.

LRT Advertising

In Calgary, Light Rail Transit advertising is a great way to reach a large and diverse audience. Our LRT advertising services include both interior and exterior train wrap ads, station domination, and digital screens. 

Bus Stops

Our bus stop advertising services your brand can engaging and memorable advertisements that will capture the attention of passersby and potential customers. We can help you choose the best locations for your ads.

Out of Home

Out of home advertising includes billboards, digital screens, and other non-traditional advertising methods that can reach a diverse audience across various locations and can be a valuable addition to your marketing mix.

Buses

With our bus advertising services, your message will be seen by thousands of people every day as buses travel throughout the city. Our bus advertising services can help you achieve your marketing goals in no time.

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1. Why is media buying important?

Media buying is essential for any advertising campaign because it helps you to reach your target audience effectively. By selecting the right media channels and ad placements, you can maximize your advertising budget and increase your ROI.

2. What is media buying?

Media buying is the process of purchasing advertising space or time on different media channels, such as TV, radio, print, outdoor, and digital, to reach a target audience.

3. ​How do I measure the success of my media buying efforts?

You can measure the success of your media buying efforts by tracking the key performance indicators (KPIs) of your advertising campaign, such as reach, frequency, impressions, clicks, conversions, and cost-per-action (CPA). You can use analytics tools, such as Google Analytics, to collect and analyze the data and optimize your media buying strategies accordingly.